Name: Serolla - Lipstick
Brand: Serolla
Price: 25.95 EUR
Availability: InStock

Serolla - Lipstick

PH ADAPTIVE

4.8/5 (28,300+ reviews)

€25,95

€34,95

BUY 1 + GET 1

Adapts to your natural lip tone

Stays on through coffee & meals

Doesn’t settle into fine lines

All-day wear (8+ hours)

Try it risk-free for 60 days

If you're not totally in love with the lipstick, we will refund you 100%.

"Thought this might be all advert hype ..took a chance and wow…. Doesn’t bleed, dry or crack and the adaptive shade truly is one-of-a-kind, stays put all day and looks fabulous."

Suzy | Verified Customer

Product Info

The breakthrough lipstick designed for mature lips. Our adaptive shade technology bonds to your lips' unique pH to create a custom, perfect shade that stays put within 30s.

Powered by smart pigment technology, the vegan formula reacts to your natural 37.5°C body temperature to lock in color without bleeding. This safe, incredibly clean lipstick delivers up to 14 hours of continuous hydration so your lips never feel dry or tight.

Benefits

Zero bleeding into fine lines

Bonds to your unique pH

Stays put for 14 hours

Moisturizes & Nourishes

One shade, your perfect color

Clean, vegan, cruelty-free

Ingredients

Petrolatum & Mineral Oil lock in hydration, Beeswax adds natural protection,Vitamin E repairs delicate skin, Hyaluronic Acid plumps and moisturizes, plus trace 24K Gold for antioxidant benefits and luxe feel.

100% Vegan, Fragrance & Cruelty-Free!

Loved by 127,000+

Never thought a lipstick could match my skin tone this perfectly. Doesn't bleed and stays on ALL DAY. Threw all my old lipstick out, I'm in love 😍

— Martha

I've tried every long-wear formula out there and they all cracked or bled. This one held up all day and my lips actually felt sooo healthy!

— Susan R.

My sister and I applied it at the same time just to test it. She got a deep rose, I got a muted pink. Still can't get over it, it works!!!

— Diane C.

I stopped wearing lippy 2 years ago, and I'm shocked, no idea how the pH tech works but I feel 30 years younger ✨

— Nora T.

Wore it to my son's wedding. Not once did I need to reapply and even my hubby complimented me ☺️💄

— Barbara S.

Lipstick that adapts to you

Finally, a lipstick that works with your skin, not against it. Serolla's smart pigment technology reads your unique lip tone and adjusts in seconds — delivering a shade that feels entirely, unmistakably yours. Feather-free, fade-free, and hydrating for up to 14 hours. One lipstick. Infinite precision.

Adapts to your natural lip tone

Doesn’t settle into fine lines

Why Choose Serolla Lipstick?

5 Reasons Why 127,000+ Mature Women Switched To Serolla

1. Gorgeous Custom Color Shade

Our pH-reactive formula adapts to your unique skin chemistry, creating your perfect signature shade in just 30 seconds.

2. Intense All-Day Hydration

Infused with shea butter and natural oils to lock in moisture, keeping your lips soft and healthy—never dry or flaky.

3. Smudge-Proof Wear

Stay confident through coffee, meals, and more. This formula is designed to stay put all day without transferring.

4. Natural Seamless Finish

Achieve a "your lips but better" look. The lightweight texture provides a smooth finish that never looks cakey or mask-like.

5. Clean Vegan Formula

Feel good about what you wear. Our formula is 100% vegan and cruelty-free, containing no parabens or harmful chemicals.

The standard Lorem

How Does It Work?

Your Fabulous One-of-a-Kind Lip Tone In 3 Steps.

Apply

Wait 60 seconds

Glow all day

Frequently Asked Questions

Everything you need to know about Serolla's pH-reactive lip colour technology.

Will this bleed into the fine lines around my mouth?

Unlike normal lipsticks that sit on top of your lips like paint, Serolla is completely different. It reacts to your 37.5°C body heat and bonds directly to your lip line. Because there is nothing sitting loosely on the surface, it will never bleed, feather, or travel into your fine lines. You won't even need to use a lip liner!

How long does the color actually stay on?

It gives you up to 14 hours of perfect wear. Just apply it once, wait 30 seconds for it to bond to your unique chemistry, and you are done for the day. No more checking the mirror, and no more reapplying after every meal or cup of coffee.

What is in it? Is it safe for sensitive lips?

Yes, it is incredibly safe and gentle. Our modern formula is 100% vegan, cruelty-free, and safe for very sensitive lips. Instead of harsh chemicals, it uses smart pigment technology and natural hydrators—plus a touch of 24K gold—to keep your lips soft, healthy, and looking youthful.

Will it dry out my lips like other long-lasting lipsticks?

Not at all! Normal long-lasting lipsticks stay on by sucking the moisture out of your lips, leaving them cracked and tight. Serolla does the exact opposite. It locks in deep hydration all day long, giving you beautiful, lasting color with zero dryness or tightness.

How do I know the color will look good on me?

You don't have to guess anymore! Serolla uses smart technology that reacts to your lips' unique pH levels. Within 30 seconds, it automatically creates a custom, perfect shade that is made just for you. You can finally say goodbye to that drawer full of expensive lipsticks you bought but never wear.

What if I don't like the color once I try it?

We know you've probably been burned before, which is why we offer a 60-Day Money-Back Guarantee. You have two full months to wear it in your real life. If it doesn't completely stop the bleeding, or if you just don't love your custom color, we will give you a full refund, no questions asked. You have absolutely nothing to lose.

Customer Reviews

4.8/5 (28,300+ reviews)

Compliment Magnet

I've gotten more compliments on my lips in the past month than in the past year! Everyone asks what shade I'm wearing and I love telling them it's custom-made by my own body chemistry. The look on their faces! Already converted my whole office.

-Alisa G.

Verified Customer

From Lipstick Hater to Lover

I literally never wore lipstick because I could never find the right shade and hated the feeling. This changed everything. It's so lightweight I forget I'm wearing it, and the colour is exactly what I'd choose if I could custom-mix my own. Now I won't leave home without it. My partner says I seem more confident and he's right!

-Layla S.

Verified Customer

pleasantly impressed

I stopped wearing lipstick about 2 years ago. Purchased this and I am actually wearing makeup and lipstick again. Makes your lips feel soft and stays on all day. Was pleasantly impressed as I am over 70 and putting lipstick on had got to be a nightmare but not anymore. Love it.

-Maria K.

Verified Customer

50+ and Loving It

At 52, matte lipsticks are NOT my friend anymore. This gives me colour without that awful dry, ageing look. It's glossy without being sticky and the shade it creates on me is sophisticated but youthful. My daughter keeps stealing it because she says it makes her look "expensive" lol!

-Kareline L.

Verified Customer